


We also highlighted information about how to save money while shopping and tips to keep in mind while you’re preparing for the event. But should you take advantage of early deals or wait until the official events after Thanksgiving? And what’s the best way to prepare for the sale event? We asked experts these questions and more to get their advice about when to shop Black Friday deals, what the event might look like this year and what products you’ll typically find the best deals on. Target, for example, is debuting new Black Friday deals each week now through the shopping holiday and highlighting Deals of the Day through Dec. With that being said, you’re likely to start seeing Black Friday deals pop up in the next few weeks. SKIP AHEAD When is Black Friday? | Expert shopping tips | Black Friday 2021 performance By late October or early November, consumers and retailers are in holiday mode.”

“We used to see Thanksgiving weekend as the kickoff to the holiday season, but now it’s almost more of a halfway point. “The shape of the holiday season has really started to change,” said Cullen. But Black Friday is not just a 24-hour sale anymore, said Katherine Cullen, senior director of industry and consumer insights for the National Retail Foundation, or NRF - it’s turned into Black November, a month of doorbuster sales and deals that often spills over into October. As many people begin to think about the upcoming holiday season, some are turning their attention to what experts predict will be one of the biggest shopping events of the year: Black Friday.
